Princess Cruises makes another key adult beverage change

by · The Fresno Bee

One of the joys of getting an adult beverage package on a cruise is that you can try new drinks and spirits you may not see in the bars or stores at home. That could mean trying a trendy cocktail like a Lavender Martini, or some silly frozen concoction you might never even imagine.

Cruise lines also include a number of mid-tier bourbon, whiskey, and tequila options that might be out of your price range on land. And, if you truly want to splurge, the top-shelf stuff can usually be had just for paying the difference between the upper per-drink limit on the beverage package and the list price.

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Princess Cruises has been trying to give passengers even more special options with its “Love Line Premium Liquors” collection, an exclusive line of wine and spirits created and curated by Princess celebrity creative partners to bring unique and indulgent experiences to the most iconic brand in cruising.

Now, the cruise line has expanded that offering to include Pantalones Organic Tequila — "the really good, really clean, award-winning, non-pretentious tequila created by Camila and Matthew McConaughey," it shared on its website.

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Actor Liev Schrieber also has a liquor brand in the Princess program. Image Source: Princess CruisesImage Source: Princess Cruises

Princess Cruises says "all right, all right, all right"

Pantalones Organic Tequila is 100% premium organic tequila "and 0% pretentiousness that is smooth, flavorful, and great for sipping, shooting, or mixing up in a favorite Fancy Pants cocktail," the cruise line shared.

Three expressions of Pantalones Organic Tequila are now available at bars on ships throughout the fleet including Blanco, Reposado, and Añejo, and included in the beverage options available within Princess Plus and Princess Premier packages.

The cruise line will also offer a mobile Pantalones Organic Margarita Cart which will appear on various decks serving up unique offerings and kitschy-named cocktails. Guests can even use Princess’ exclusive OceanNow service delivery to summon the Pantalones Organic Margarita Cart to their location for a completely personalized mixing experience anywhere on the ship.

Cocktails crafted in partnership with the Pantalones Team and Princess Mixologist Rob Floyd, include:

  • Pants on Fire – Pantalones Organic Reposado Tequila, Fresh Lime Juice, Campari, Smoked Paprika Agave, garnished with a salt rim and Green Tabasco
  • Sea Legs – Pantalones Organic Reposado Tequila, Luxardo, Fresh Lime Juice, Fresh Grapefruit Juice, Agave, topped with soda water
  • Hot Pants – Pantalones Organic Blanco Tequila, Lime Juice, Pineapple Juice, Jalapeño Slices, Agave Nectar
  • Fancy Pants Paloma – Pantalones Organic Reposado Tequila, Betty Buzz Grapefruit, Line Juice
  • 24K Gold Margarita – A Princess favorite, now made with Pantalones Organic Reposado Tequila, Cointreau, Grand Marnier, Margarita Mix, garnished with a salted rim

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"The McConaughey’s Pantalones Organic Tequila, joins the impressive lineup of renowned celebrities in the “Love Line Premium Liquors” collection. These include, Princess tells us:

  • Sláinte Irish Whiskey by actor Liev Schreiber
  • Voli 305 Vodka by rapper Pitbull
  • Melarosa Sauvignon Blanc, Red Blend and Cabernet Sauvignon by country-music singer Jason Aldean
  • Love Prosecco by Brazilian artist Romero Britto

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This story was originally published October 6, 2024, 6:07 AM.