A store advertising a Black Friday sale at the Pentagon City Mall in Arlington, Virginia, 2023.Photo by ANDREW CABALLERO-REYNOLDS/AFP via Getty Images files

Retailers need to 'sharpen their pencils' on Black Friday

Watch: 'They're offers are going to have to be great in order for the consumer to buy,' says retail analyst

by · Financial Post

Retail analyst Bruce Winder talks with Financial Post’s Larysa Harapyn about how retailers need to sharpen their pencils on price this Black Friday. Winder is forecasting spending to be flat this holiday season with consumers remaining cautious on discretionary spending. “They’re offers are going to have to be great in order for the consumer to buy,” he says.

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