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Ballurh reshapes future F&B retail sector – Founder in interview at Biban24 - Mubasher Info

Riyadh – Mubasher: Ballurh platform, a business intelligence cloud-based SaaS platform that integrates with point-of-sale (POS) systems among the food and beverage (F&B) retailers, unveiled plans to increase sales and improve customer satisfaction.

In an interview with Mubasher on the slide of the Biban24 forum in Riyadh, Abdullah Al Hawsawi, Founder and Chief Growth Officer of ballurh, said the platform is created to provide business owners with a comprehensive and data-driven approach to enhance the decision-making process through three analytic levels.

At the first level, the platform offers entrepreneurs a clear and detailed insight into their operations as well as essential data and a holistic view of their current status, allowing them to make informed decisions.

Secondly, the platform forecasts profits and sales to be generated in 14 days. It also provides the expected number of customer registrations. This empowers businesses to anticipate trends and make well-informed plans for the short term.

Finally, at the third level, the platform delivers executable insights and tailored recommendations based on the analysis of the collected data.

This also includes suggesting personalized offers for customers, which helps businesses make strategic decisions, such as launching a targeted advertising campaign or introducing promotions to drive engagement and boost sales.


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