Joe Lycett shares 'issue' with son's name after stunt has 'come back to bite him'

Joe Lycett has revealed the trouble he had registering his newborn son's name thanks to one of his cheeky stunts. The Brummie comedian, who lives in King's Heath with his partner and six-week-old son, opened up about life as a new dad on the Parenting Hell podcast with Josh Widdcombe and Rob Beckett.

He explained how he was getting three to four hours of sleep a night, but enjoying life as a new parent. But he did revealed one issue him and his partner had run into since the birth.

Joe, 36, said: "Speaking of things coming back to bit you on the a***. When we went to register his name, the registrar said to me 'Have you been known by any other names?'.

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"And I said 'No', and then I looked over at my partner and she sort of furrowed her brow and I went 'Oh yeah, I was known as Hugo Boss for a while'.

"She had to go into it in really granular detail. She did this whole spiel at the start about how in the Birmingham registry office all the documents are still downstairs in the basementm so your birth certificate...and then she said Ozzy Osbourne's certificate...she made a big deal about how it's there forever.

"And then she said if you were called Hugo Boss on your passport then we will have to put that on his birth certificate - the father is Joe Lycett also known as Hugo Boss." Joe actually changed his name by Deed Poll in a protest against the German fashion brand a few years back.

He launched his campaign against the label after finding out that they had been sending cease-and-desist letters to small businesses and charities with the word “boss” in their names. But he revealed that luckily his passport had never been changed.

Joe added: "Fortunately the passport was rejected becaused my signature as hugo boss when I was Hugo Boss for that period was a c*** and balls so they rejected it at the passport office."